get fit with kelz
Kelvin Harrison is a personal trainer known for results. Seeking to take his business to the next level, I developed a visual identity for him that included print, digital, and apparel assets. Most of Kelvin's clientele find him on instagram, so it was crucial for his brand to be prominent on that platform. On-brand graphics were created to motivate clients who follow him, while doubling as a method to attract new ones who saw them in the explore feed on instagram.